About me
PL
Email Marketing Campaign (One-Time)
Tens of thousands of crowns invested in a beautiful website, professional product photos, and a refined offer - and your business is still empty. Meanwhile, the customer base, accumulated over the years in an Excel spreadsheet, is collecting virtual dust, unused and forgotten. A few blocks away, the competition is launching its third email campaign this month. The result? A flood of reservations, a full schedule for the next two weeks, and 217,000 ISK in revenue that could have gone to you - if only you knew how to effectively activate your database.
What exactly will I do to turn your contact list into a revenue-generating machine?
  1. I will conduct an audit of the recipient database - I will identify key customer segments, purchasing patterns, and potential points of interest for each group
  1. I will design a personalized communication strategy - I will create a precise campaign plan with personalization elements that increase open rates by 41% and conversions by 29%
  1. I will create compelling content in Icelandic:
  • Engaging message topics that break through the crowded inbox
  • Persuasive content with clear call-to-action elements
  • Graphics and visual elements tailored to the brand identity
  1. I will implement techniques to increase effectiveness:
  • A/B testing of message subjects to maximize open rates
  • Dynamic personalization of content based on purchase history
  • Optimal send times based on recipient behavior analysis
  1. I will implement performance tracking mechanisms - every link, click, and conversion will be precisely monitored in real-time
  1. I will run a follow-up campaign - I will design a reminder sequence for people who showed interest but did not complete the purchase
  1. I will provide a detailed analysis of the results - a comprehensive report with key metrics, insights, and recommendations for future actions
Measurable benefits you will see in your account:
  • Average return on investment (ROI) of 371% - every crown invested in the campaign generates 3.71 ISK in revenue
  • Message open rates exceeding 32%, while the industry average is only 19%
  • At least 15% of recipients will take the expected action (reservation, purchase, inquiry)
  • Reactivation of "dormant" customers who have not used your services in the last 6 months
Guaranteed effect: If the campaign does not generate at least twice its value in direct revenue, you will receive an additional campaign completely free of charge.
An unused customer base is like a closed ATM full of money - the value is there, but you need the right access code. An effective email campaign is the key that unlocks this potential, transforming the address list into a stream of regular revenue.